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About Our Agency
Our Mission
THE PRINT AD AGENCY ™ is a Black-owned modeling agency founded by Ray Robinson in 1985.
It is known for representing models, with a special focus on women of color, for lucrative national print advertising campaigns.
Overview
- Legacy: THE PRINT AD AGENCY ™ is considered the oldest and one of the top Black-owned modeling agencies in the world.
- Focus: The agency specializes in securing print ad campaigns for its models, which can provide a significant source of supplementary income. These bookings can offer a minimum of $1,500 for a half-day booking and potentially exceed $50,000 for a full day.
- Location: While based in New York City, THE PRINT AD AGENCY ™ also handles business from locations including Los Angeles, Atlanta, Dallas, and Chicago.
- Application: Aspiring models must email the agency to set up an appointment and provide a specified set of headshots and body shots, along with their personal stats.
- Additional services: The agency also offers guidance and test-shot services for new models.
ABOUT THE OWNER
HOW WE STARTED
RAY ROBINSON, FOUNDER, DIRECTOR & OWNER
Our FOUNDER
Mr. Ray Robinson, Founder & Director started THE PRINT AD AGENCY ™ on April 4th.,1985.
Our History
THE PRINT AD AGENCY ™ is the world's oldest Black-owned modeling agency and is the world's top Black-owned modeling agency.
Founded by Ray Robinson on April 4, 1985, THE PRINT AD AGENCY ™ specializes in representing models of color and securing bookings for national print advertising campaigns.
Key details about THE PRINT AD AGENCY ™:
- Specialization: The agency's primary focus is placing its models in high-paying national print ads, with some one-day bookings earning between $10,000 and $50,000. While it specializes in women of color, it is a full-service firm that also represents models for runway, trade shows, music videos, and other events.
- Clientele: Most of the clients of THE PRINT AD AGENCY ™ are advertising agencies. It is ad agencies which hire the models for most print ad campaigns.
- Our Models: Many of the models represented by THE PRINT AD AGENCY ™ maintain regular full-time jobs, and they take on modeling bookings for additional income. The agency emphasizes that it is for serious applicants who are committed to doing modeling bookings for supplemental earnings.
- Founder: Ray Robinson established the agency on April 4th., 1985 to break barriers in the fashion industry. A photo with fashion icon Beverly Johnson, the first Black model on the cover of American Vogue, highlights Robinson's longstanding status in the industry.
- Locations: THE PRINT AD AGENCY ™ has multiple offices across the United States, including New York City, Los Angeles, and Atlanta. Its main New York office is at Rockefeller Plaza.
- Business model: The agency's mission is to provide a supportive and inclusive environment while connecting talented models with the best opportunities. It screens applicants through appointments and interviews. It also provides guidance on obtaining professional photos for "test shots".
- Award recognition: THE PRINT AD AGENCY ™ was recognized by the Chamber of Commerce in 2016 for being the oldest Black-owned modeling agency in the U.S. and still holds that title.
OUR MODELS - OUR WORK
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OUR LOCATIONS
